Kevin Hart and Ellen DeGeneres to get original shows on YouTube

Google is betting big on YouTube’s future as a destination for exclusive video content: Bloomberg reports that the company will spend ‘hundreds of millions of dollars’ to fund more than 40 original shows and movies for its platform over the next year.

To that end, YouTube is roping in big names to create fresh content, like comedian and actor Kevin Hart – who will try out trendy exercise routines with other celebrities – as well as talk show host Ellen DeGeneres who will take viewers through the making of her talk show. YouTube stars Rhett & Link will get a chance to flesh out their daily talk show Good Mythical Morning and grow their viewership of 12 million, and singer Demi Lovato will be shadowed by a camera crew as she writes and records her new album.

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